Market Research template

Farmer Input Usage & Buying

How farmers choose and buy seeds, fertiliser and pesticides, and how they pay for them.

  • 10 questions
  • About 5 min
  • Answerable in 12 languages

The questions

  1. How much land do you farm?

    Single choice

    • Less than 1 acre
    • 1–2 acres
    • 2–5 acres
    • 5–10 acres
    • More than 10 acres
    • Prefer not to say
  2. Which crops did you grow in the last season?

    Multiple choice

    • Wheat
    • Rice / paddy
    • Pulses
    • Cotton
    • Sugarcane
    • Vegetables or fruits
    • Other
  3. Where do you usually buy farm inputs like seeds or fertiliser?

    Multiple choice

    • Local agri-input shop
    • Cooperative society
    • Government centre
    • Company dealer
    • Online / app
    • Other
  4. Who mainly influences which seed or fertiliser you buy?

    Single choice

    • Shopkeeper / dealer
    • Other farmers
    • Krishi officer / KVK
    • Company representative
    • TV / radio / phone
    • My own experience
  5. What matters most when choosing a seed brand?

    Multiple choice

    • Yield
    • Price
    • Disease resistance
    • Brand trust
    • Availability
    • Advice from others
  6. How do you usually pay for inputs?

    Single choice

    • Cash
    • UPI / digital payment
    • Credit from the shop
    • Kisan Credit Card
    • Loan from bank / cooperative
    • Prefer not to say
  7. How easy is it to get good quality inputs on time?

    Star rating · 5 stars

  8. Have you used soil testing in the last two years?

    Single choice

    • Yes
    • No
    • Not sure
  9. Would you buy inputs through a mobile app if delivery was free?

    Single choice

    • Yes, definitely
    • Maybe
    • No
    • I don't use a smartphone
  10. What is the biggest problem you face when buying farm inputs?

    Text answer · Optional

Every question can be edited, removed or reordered in the survey builder, and the whole survey is translated automatically when respondents pick their language.

Run this survey in 12 Indian languages

Customise it, choose your audience and share it on WhatsApp or by QR code.